You're a graphics person, right? Conventional wisdom says you're a decidedly right-brained person. You use Illustrator to draw things, not to mess with cryptic code.
Maybe. But even if you're the kind of Illustrator user who steers away from rulers, snaps, and numerically-entered values, and instead dives right for the Paintbrush, Symbol Sprayer, and Warp Tool, you still use Illustrator to get graphic things done and to use its features and commands. Scripting enhances both of those things.
But isn't automation what Illustrator Actions are for? Well, yes. But Illustrator's Actions Palette lets you create mere "macros." With Actions, you can record and play back a series of most operations that you would normally perform by using the tools and commands that are directly accessible in Illustrator's user interface. But scripts allow you to do more.
Scripting can enable you poke around a bit "under the hood" of Illustrator's user interface, and manipulate many things from which the normal interface isolates you. For example, did you know that...
So it's about more than merely automating repetitive tasks. It's also about doing things which can't be done with the normal feature set. Scripting effectively lets you add your own new "features" to Illustrator. All it takes is an ulterior motive, a little experimentation, and a bit of creativity. See? You don't have to turn off the right side of your brain, after all.